Take a look at these photos for Allure Magazine - doesn't Victoria Beckham look amazing with a more natural look?
 

I don't know exactly what is different, but I am loving the look. Her make-up is definitely more natural, and less "painted on". And her hair is softer around her face.
 

Here is what the make-up artist used:

To create Victoria's natural look, makeup artist Scott Andrew brushed metallic beige shadow on her eyelids, lined her eyes with black pencil, applied a creamy rosy blush on the apples of her cheeks, and blended a beige lipstick with a pink lip stain to make her lip color.
 

And Vicky B's advice on looking great:

"I just make the best out of what I have. I'm not out-of-the-ordinary-looking at all. I'm incredibly ordinary."